3 Keys to Leading in the Never-Normal

How many times have the most important items on your to-do list been pushed aside because something unexpected pops up out of nowhere to become the most urgent thing on the agenda?

It happens to all of us. 3 Keys to Leading in the Never-Normal. And today more than ever we find ourselves in a near-constant state of reactivity. 

Change is all around us and it is accelerating. 

In today’s environment, leaders must be prepared for disruption. 

Two months ago, who would have thought something as omnipresent as Twitter would ever go away? And yet in the last 3 weeks there’s been a lot of speculation about whether the platform will make it into the new year. 

But that’s a topic for a future article.

Let’s be clear, change can be overwhelming for ourselves and our teams. Your job is to learn to lead differently, so that you minimize the chaos and overwhelm, and have greater resilience to successfully navigate the unknown. 

What does leading well require in a never-normal environment? 3 Keys to Leading in the Never-Normal.

  1. Resilience is Embedded in the Culture

In my research for the Resilience Ready book, I found that resilient organizations, teams, and leaders operate around five core principles – Perspective, Purpose, Perseverance, Partnership, and Praise. These principles are foundational to their culture and guide their approach to leading change. 

  1. Adaptability is a Core Competency

Leaders must not only have the ability to adapt to change – they need to learn to adapt well. It’s not enough to adapt to what is coming at you. You must be aware of what is coming AND understand its impact. Be in control of your path forward instead of being in a constant reactive fire-fighting mode.

  1. People are Connected to the Purpose

One of the top reasons employees leave their jobs is because they don’t feel like they are doing meaningful work, or they don’t believe their organizations have a meaningful purpose. Someone once said that people quit their jobs long before they ever stop collecting a paycheck. Create the kind of work environment where people see themselves as part of the mission, feel that they have an important role to play, and want to contribute 100% of their efforts toward fulfilling the organization’s purpose.

When leaders learn to lead well, you have a real shot at stopping the revolving door of employees coming and going. 

Here is a recent podcast where I go into a bit more detail on this topic.


She’s a woman on a mission, prepped and ready to help you create resilient leaders and a workplace that is poised to succeed. Having weathered her fair share of corporate and career crises of all sizes, Vivian Blade MBA, MBB, PMP, is a global leadership expert and thought leader who equips leaders with the resilience that inspires teams to recover quickly in the face of ongoing disruption and thrive in spite of insurmountable odds.

Vivian empowers leaders and organizations as a frequent keynote speaker for association conferences and in delivering transformative leadership development programs, executive coaching and consulting for corporations.

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